# Black Box Productions

> Award-winning commercial video production company based in Montreal and Toronto, Canada. Since 2008, we produce branded content, TV commercials, case study videos, recruitment videos, and marketing campaigns for global brands and advertising agencies.

Key facts about Black Box Productions:

- Operations in Montreal and Toronto, with production capabilities across Canada — local crews from Vancouver to Halifax
- Founded in 2008. 50+ international awards since 2018 including Cannes, Webby, Telly, WINA, and Canadian Screen Award nominations
- Clients include Budweiser, Air Canada, Cirque du Soleil, Samsung, Audible, CAMH, Mazda, NHL, PGA Tour, Mattel, Canadian Tire, and 40+ more
- Full-service production: strategy, creative development, production, and post-production
- Bilingual production in English and French
- Contact: info@blackboxproductions.tv | 514-669-2313 | 137 Rue Saint-Ferdinand Suite 222, Montreal, QC H4C 2S6

## About

- [About Black Box Productions](https://www.blackboxproductions.tv/about-black-box-productions): Company overview — history, mission, and approach to commercial video production since 2008.
- [Our Process](https://www.blackboxproductions.tv/our-process): Three-phase production process — strategy and discovery, creative development, and craft. How we take projects from brief to delivery.
- [Awards & Recognition](https://www.blackboxproductions.tv/awards): 50+ international awards for video production, creative strategy, and client service since 2018. Full list with categories and years.
- [Contact](https://www.blackboxproductions.tv/contact): Montreal office at 137 Rue Saint-Ferdinand Suite 222, QC H4C 2S6. Phone: 514-669-2313. Email: info@blackboxproductions.tv.

## Team

- [Josh Usheroff](https://www.blackboxproductions.tv/josh-usheroff-producer-cinematographer-video-strategist-montreal): Co-Founder, Producer, Director of Photography, and Video Strategist. Based in Montreal. Leads production strategy and cinematography.
- [Ben Goloff](https://www.blackboxproductions.tv/ben-goloff-co-founder-executive-creative-director): Co-Founder and Executive Creative Director. Editorial mastery, storytelling, and creative direction across all projects.
- [Rouzbeh Heydari](https://www.blackboxproductions.tv/rouzbeh-heydari-filmmaker-director-writer-producer): Director (DGC). Narrative and commercial directing across feature films, television, and branded content.
- [Ali Hamidia](https://www.blackboxproductions.tv/ali-hamidia-account-executive-commercial-producer): Account Executive and Producer. Cross-border production for U.S. and international brands shooting in Canada. 15+ markets, clients include Apple and Nissan.
- [Jo Anne Aranton](https://www.blackboxproductions.tv/jo-anne-aranton-production-coordinator): Project Manager and Production Coordinator. Manages scheduling, crew bookings, budgets, and client communication.

## Services

- [Corporate Video Production](https://www.blackboxproductions.tv/corporate-video-production): Company profiles, training videos, and internal communications for businesses in Montreal and Toronto.
- [Case Study Video Production](https://www.blackboxproductions.tv/service-case-study-videos): Turn customer success stories into B2B sales tools that build trust and close deals. 15+ years producing case study videos for global brands.
- [Recruitment Video Production](https://www.blackboxproductions.tv/service-recruitment-videos): Employer branding and talent acquisition videos. 800% more engagement, 34% higher application rates.
- [Canadian Production Services](https://www.blackboxproductions.tv/canadian-production-services): Line production, local crews, locations, and equipment for international brands shooting anywhere in Canada. No work permits needed for our team.
- [TV Commercial Production](https://www.blackboxproductions.tv/how-to-make-first-tv-commercial-Canada): Guide to producing broadcast TV commercials in Canada — regulatory standards, approvals, technical delivery, and budgeting.
- [Conference & Event Video](https://www.blackboxproductions.tv/conference-and-event-video-content): Event coverage, speaker sessions, and post-event marketing content that extends ROI beyond the event itself.
- [Trade Show Booth Video](https://www.blackboxproductions.tv/trade-show-booth-video): Dynamic visual content for trade show displays — brand storytelling without spoken words to captivate booth visitors.
- [Interview & B-Roll Video](https://www.blackboxproductions.tv/interview-and-b-roll-video): Professional interview and supplemental footage production in Montreal and Toronto. Expert lighting, sound, and cinematography.
- [DOP / Cinematographer Hire](https://www.blackboxproductions.tv/DOP-cinematographer-videographer): Hire an experienced Director of Photography. Explains the difference between DOP, cinematographer, and videographer — and why it matters.
- [Modular Video Campaigns](https://www.blackboxproductions.tv/modular-video-campaigns): How to plan a modular video campaign — one filming session produces an entire library of content across formats and platforms.

## Industries

- [Technology Brands](https://www.blackboxproductions.tv/technology-brands-video-strategy): Video strategy for SaaS, hardware, fintech, and enterprise technology companies — from product demos to recruitment.
- [Automotive Brands](https://www.blackboxproductions.tv/automotive-brands-video-production): National TV campaigns and lifestyle content for automotive brands. Clients include Mazda and Yokohama.
- [Restaurant & QSR Brands](https://www.blackboxproductions.tv/collaborating-with-restaurant-brands-to-drive-engagement): Food and beverage brand storytelling — presenting food beautifully while building emotional connection and brand clarity.
- [Toy & Entertainment Brands](https://www.blackboxproductions.tv/toy-brands-transform-fun-into-demand): Product launch and brand content for toy and entertainment companies. Clients include MEGA by Mattel and Hot Wheels.

## Guides

- [The Ultimate Guide to Video Marketing Strategy](https://www.blackboxproductions.tv/ultimate-guide-winning-video-marketing-strategy): Comprehensive pillar guide (~12,000 words) covering planning, production, distribution, measurement, and ROI from a commercial production perspective.
- [Video Marketing Funnel](https://www.blackboxproductions.tv/video-marketing-funnel): How video maps to awareness, consideration, and conversion stages. Framework for aligning video content to each stage of the buyer journey.
- [The Video Stack](https://www.blackboxproductions.tv/the-video-stack): An integrated video marketing strategy where each video asset builds upon touchpoints across the customer journey.
- [Elevate Case Study Videos with Thought Leadership](https://www.blackboxproductions.tv/elevate-case-study-videos-thought-leadership): How to transform customer testimonials into authority-building thought leadership content for B2B marketing.
- [Video Audit Guide](https://www.blackboxproductions.tv/how-to-run-video-audit-that-drives-real-results): How to run a video audit that reveals what's working, what's outdated, and where the next creative opportunities lie.
- [Branded Content vs Traditional Ads](https://www.blackboxproductions.tv/branded-content-versus-traditional-ads): When to use branded content versus traditional advertising — based on objectives and audience behavior.

## Featured Work

- [Air Canada × Cirque du Soleil](https://www.blackboxproductions.tv/air-canada-cirque-du-soleil-commercial-production): Line produced visual content for Air Canada's multi-year partnership with Cirque du Soleil — 75 crew, ARRI Alexa.
- [Budweiser — Home of Goals](https://www.blackboxproductions.tv/budweiser-hockey-home-of-goals): Line produced the grand finale of Budweiser Canada's Home of Goals hockey campaign in St-Jérôme, Québec.
- [Yokohama — National TV Campaign](https://www.blackboxproductions.tv/Yokohama-Commercial-TV-Campaign): Award-winning national TV campaign for Yokohama tires across British Columbia.
- [Audible Canada](https://www.blackboxproductions.tv/audible-canada-production-services): National campaign production services for Audible's Canadian launch — bold creative concept on a tight timeline.
- [PGA Tour — Presidents Cup 2024](https://www.blackboxproductions.tv/pga-tour-2024): Filmed interviews promoting the 2024 Presidents Cup in Montreal, featuring US captain Jim Furyk and Canadian PGA Tour pros.
- [La Belle et La Boeuf × NHL](https://www.blackboxproductions.tv/bringing-heat-to-NHL-with-LaBelle-et-LaBoeuf): NHL preseason TV spot starring Montreal Canadiens defenseman Arber Xhekaj for Québécois burger chain.
- [Milestones — Date Night](https://www.blackboxproductions.tv/milestones-tv-commercial): WINA award-winning TV commercial for Milestones Restaurants that drove 25% sales increase.
- [MEGA Tesla Cybertruck](https://www.blackboxproductions.tv/buildable-mega-tesla-cybertruck): Product showcase for Mattel Creations' MEGA Tesla Cybertruck — collectible reveal content.
- [Mazda Stories](https://www.blackboxproductions.tv/mazda-stories-content-marketing): Multi-part content marketing series connecting Mazda drivers to brand experiences and adventure.
- [mthree — 35 Million Impressions](https://www.blackboxproductions.tv/mthree-35-million-impressions): Montreal portion of mthree's global recruitment campaign — 34.6 million impressions, 150K+ clicks.
- [NDAX — Canadian Crypto Campaign](https://www.blackboxproductions.tv/video-agency-ndax-canadian-crypto-campaign): Strategic partner and production house for NDAX's NHL Playoffs crypto campaign.
- [One Stop Talk — Campaign for Social Good](https://www.blackboxproductions.tv/commercial-campaign-for-social-good): Mental health awareness commercial campaign — intentional storytelling in service of social impact.

## En français

- [Accueil](https://www.blackboxproductions.tv/fr/): Production vidéo commerciale primée à Montréal et Toronto.
- [À propos](https://www.blackboxproductions.tv/fr/a-propos-black-box-productions): Présentation de l'entreprise, historique et mission.
- [Notre processus](https://www.blackboxproductions.tv/fr/notre-processus): Notre approche créative en trois phases — stratégie, développement et production.
- [Prix et distinctions](https://www.blackboxproductions.tv/fr/prix-et-distinctions): Plus de 50 prix internationaux depuis 2018.
- [Nous joindre](https://www.blackboxproductions.tv/fr/nous-joindre): Bureau de Montréal — 137 rue Saint-Ferdinand, bureau 222. 514-669-2313.
- [Josh Usheroff](https://www.blackboxproductions.tv/fr/josh-usheroff-producer-cinematographer-video-strategist-montreal): Cofondateur, producteur et stratège vidéo.
- [Production vidéo corporative](https://www.blackboxproductions.tv/fr/corporate-video-production): Profils d'entreprise, vidéos de formation et communications internes.
- [Vidéo témoignage client](https://www.blackboxproductions.tv/fr/service-case-study-videos): Transformez vos réussites clients en outils de vente B2B.
- [Vidéo de recrutement](https://www.blackboxproductions.tv/fr/service-recruitment-videos): Attirez les meilleurs talents avec des vidéos de marque employeur.
- [Services de production canadienne](https://www.blackboxproductions.tv/fr/canadian-production-services): Production vidéo d'un océan à l'autre — équipes locales, village vidéo à distance.
- [Directeur de la photographie](https://www.blackboxproductions.tv/fr/directeur-de-la-photographie): La différence entre directeur photo, cinéaste et vidéaste.
- [Vidéo événementielle](https://www.blackboxproductions.tv/fr/video-evenementielle): Couverture d'événements corporatifs et conférences.
- [Vidéo pour salon professionnel](https://www.blackboxproductions.tv/fr/video-salon-professionnel): Contenu vidéo dynamique pour kiosques de salon.
- [Stratégie marketing vidéo](https://www.blackboxproductions.tv/fr/video-marketing-funnel): Comment la vidéo s'intègre à chaque étape du parcours client.
- [Guide ultime de stratégie marketing vidéo](https://www.blackboxproductions.tv/fr/ultimate-guide-winning-video-marketing-strategy): Guide complet couvrant planification, production, distribution et retour sur investissement.
- [Nouvelles et perspectives](https://www.blackboxproductions.tv/fr/blogue): Articles, études de cas et perspectives de l'industrie.

## Optional

- [News & Insights](https://www.blackboxproductions.tv/news): Behind-the-scenes case studies and video marketing strategy insights.
- [Video Marketing Metrics](https://www.blackboxproductions.tv/video-marketing-metrics-analytics): KPIs and analytics every CMO should track to optimize video marketing performance.
- [Mastering Video Ads](https://www.blackboxproductions.tv/mastering-videos-ads): Testing hooks, CTAs, and creative formats — including YouTube's ABCD framework.
- [Emotions in Storytelling](https://www.blackboxproductions.tv/emotions-in-storytelling): How emotion turns viewers into believers and customers. The neuroscience of story-driven marketing.
- [Hybrid Video Production](https://www.blackboxproductions.tv/hybrid-video-production-approach): When to combine in-house teams with external production companies for efficiency and quality.
- [2025 Video Marketing Trends](https://www.blackboxproductions.tv/2025-video-marketing-trends): Key trends shaping video marketing — short-form, AI tools, authenticity, and platform strategy.
- [Video Agency vs Production Company](https://www.blackboxproductions.tv/video-agency-vs-video-production-company): The difference between a video agency and a production company — and which one you need.
- [How to Compare Video Production Companies](https://www.blackboxproductions.tv/how-to-compare-video-production-companies-montreal): What to evaluate when choosing a video production company in Montreal.
- [How to Look Confident on Camera](https://www.blackboxproductions.tv/how-to-look-confident-on-camera-even-if-youre-nervous): Practical tips for looking natural on camera — prep, posture, and small adjustments that make a big difference.
- [Consultative Sales in Video](https://www.blackboxproductions.tv/consultative-sales): Why the right video starts with the right questions — consultative approach to production planning.
- [On-Camera Wardrobe Guide](https://www.blackboxproductions.tv/wardrobe): Complete wardrobe checklist for looking great on camera — solid colours, fit, and what to avoid.